Net Neutrality and Your Business

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By now we are sure you have heard of net neutrality. It is an ongoing heated debate that seems to be causing even more division in the United States. You are probably wondering why should I care? You may not live in the states so this net neutrality craze won’t affect you or your business, right? Wrong! Super wrong!  It affects all … Read More

Manage Your Reputation Online

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Managing your reputation online is “typically” an easy task but, things happen; you accidentally post a dead link, you post something on your company page that was meant for your private personal page (because you thought you were logged in as yourself) and in a split second you are in panic mode trying to delete, edit and fix your mistake. … Read More

Mark Cuban: Social Media Mistakes

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Have you sent out a tweet, Facebook post, text or re-pinned on Pinterest and INSTANTLY wish there was an “undo” button?  Or maybe you sent out a post into the social media-sphere never realizing that the post was damaging? If any of the above applies to you, you are not alone my friend. In fact, many other people are making these … Read More

Incorporating Social Media Into Your Events

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Social media earned its name from the ease with which users are able to connect and share information virtually, so naturally there has been a growing trend to incorporate social media into the real-life social environment of important and large-scale events. Incorporating social media into your event can be extremely beneficial. It highlights what it is you, or your company as … Read More

Emoji Nation: How Emojis Are Changing Digital Communication

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Love them or hate them computer & cellphone pictographic symbols, better known as “emojis”, are here to stay. The little images that so often accompany text messages these days are getting an upgrade, with a reported 250 new Emojis set to be released at an unspecified time this month. Unicode, a non-profit organization that was established to provide internationally standardized … Read More

Instagram Steps Up Their Game

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As of March 2014, Instagram reached 200 million (active) users, making it 100 million users stronger than the previous year. But back in 2012 when Facebook made the decisive move to acquire Instagram for a whopping $1 billion dollars in the form of stocks & cash, techies around the world went a little crazy over the news. Although Instagram was … Read More

The World Cup Gets Socially Active

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Unless you’ve been living under a rock, you’ll know that the World Cup is currently underway in Brazil. Actually, even if you have been living under a rock, you’d probably know that the World Cup is on. It’s nearly impossible to avoid, particularly since these games are slated to be the most social in sporting history, and so far, it … Read More

LinkedIn Ads Get You B2B Connections

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It’s not new information that social media has quickly made the shift from focusing solely on connecting people, to turning their platforms into a viable business by essentially charging people to connect. According to Mashable, 92% of businesses advertise through Facebook, 35% advertise on YouTube, while 24% have LinkedIn ads and 23% of business advertise via Twitter. Although Facebook currently … Read More