The Trend Report by Booje Media Ep.013

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Brands get sad on Twitter; Snapchat gets happy (finally); and IG Stories are taking over the world It is every brand’s dream to go viral, but at what cost should you pursue this? When is it smart to push the envelope, and when should the restraint come into play? This week, Sunny D (yes, the beloved orange “juice”) tweeted something … Read More

The Trend Report by Booje Media Ep. 012

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@fuckjerry + the fallout from the Fyre Festival, why not to pick your nose while you decline FaceTime calls; and standard Twitter & Facebook updates! For everyone who as watched either the Netflix or Hulu documentaries on the Fyre Festival, you may remember the media company that was assisting with all the marketing and influencer campaigns, Jerry Media. But did … Read More

The Trend Report by Booje Media Ep. 011

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Are you LOLing at Facebook’s new LOL meme hub? We are. Aside from Facebook’s (somewhat) desperate attempt to capture the Gen Z market, they also explore a petition feature for their platform. Is this a welcome new feature, or an invitation for more scams à la crowdfunding campaigns? The old & wise millennial co-hosts also dive deep into the discussion … Read More

The Trend Report by Booje Media Ep. 010

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Which bold & bald influencer is hotter than Kylie Jenner? If you don’t know this answer, you’ve been living under a rock (an egg??) these past couple weeks. Of course, we’re talking about the viral & mysterious @world_record_egg that garnered more Instagram likes than Kylie Jenner with her 124 million followers. What makes a seemingly random post like this go … Read More

The Trend Report by Booje Media Ep. 008

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What Netflix’s “Bird Box Challenge” tells us about fan engagement; Snapchat’s Lens Challenge; Instagram’s Horrific Horizontal Tap; and the Booje team’s social media wishes for 2019 Welcome to 2019! It is already looking to be another year of immense and ongoing changes on all your favourite social media platforms, and the hosts dive deep into what they think these platforms should … Read More

The Trend Report by Booje Media Ep. 007

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Top Six Digital Trends of 2018 As 2018 comes to a close, co-hosts Danika and Michelle countdown the top six digital trends we saw this year. Happy New Year, everyone! Thanks for listening to the inaugural year of Booje Media’s Trend Report. Many more updates to come in 2019, so make sure to subscribe on your favourite podcast app. Hugs & … Read More

The Trend Report by Booje Media Ep. 006

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Instagram Walkie-Talkie, Facebook Search Ads and Live Video Shopping, and the Host-less Oscars This week, co-hosts Danika and Michelle discuss if Instagram is becoming too much like Facebook (i.e. its new walkie-talkie feature) and what that means for the future of the platform: will it become uncool and obsolete if baby-boomers are the main market? Also new this week, the … Read More

The Trend Report by Booje Media Ep. 005

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New short form podcast app Koo!, Instagram’s “Close Friends”, Facebook Collections, the latest Beyonce meme, and Nick Jonas’ & Priyanka Chopra’s mega wedding If your relationship was never posted on Instagram, did they even happen?? Or, maybe the question is: are the relationships that are all over Instagram even genuine? Co-hosts Danika & Michelle dive deep into this modern phenomenon, inspired by … Read More

The Trend Report by Booje Media Ep. 004

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Fake News + Echochambers, Google #Hashtag Map Search + Location Follows, Facebook’s New News Feature + Giving Tuesday, Instagram’s New Look What happens when everyone starts to consume all their news media from their social media feeds? They tend only to see opinions and content that suits their personal biases and political leanings. These “echochambers” have become a serious issue … Read More

The Trend Report by Booje Media Ep. 003

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Instagram Fake Followers, Facebook Messenger ‘Watch Videos Together’ & Un-Send Button, and the Future of Print Journalism This week, co-hosts Danika & Michelle keep you up to speed on important updates on Instagram & Facebook platforms, including Instagram’s new efforts to crack down on fake followers and Facebook’s attempt to further monetize Messenger by allowing users to watch videos together, … Read More