Are You Stuck in a Social Media Relationship Rut?

adminUncategorized

booje-blog

Relationships are hard work. Even the most perfect ones require time, effort, and commitment to thrive. When it comes to building relationships online, the same principles apply. Authentic relationships are the foundation of a strong social media community. Invest in them, and the return will be worth every bit of time and effort. It can be easy to forget that … Read More

Planning the Perfect Party

adminEvents

booje-event

Events are one of the most effective ways for brands to connect face to face with their audience and, in today’s digital age, they are more important than ever. In a world where the majority of customer-brand interactions take place online, events stand out and have the power to make a lasting impression on your target audience. This year, Booje … Read More

Go Drone or Go Home

adminMarketing, Social Media

godrone

Drones—whether it’s to stage a robot takeover or deliver our pizza— they are here to stay. Once used exclusively in the military world, unmanned aerial vehicles (UAVs) are now one of the most talked-about pieces of commercial tech on the market and an exciting prospect for brands wanting to take their creative campaigns to the next level. Since their rise … Read More

Mascots Take Twitter

adminDigital, Social Media, Uncategorized

twitter-mascots

Ahhhh Twitter— birthplace of hashtags, home to the world’s wittiest short-form content—what would we do without you? Hatched in 2006, the little blue bird has become emblematic of a virtual space where everyday people share ideas, start discussions, and access information instantly. The social networking site has changed the way we communicate and has become a power platform for businesses—businesses … Read More

Canada 150 Campaigns We Can’t Get Enough Of

adminCommunity, Events, Social Media

c150

Parades, fireworks, street parties— Canada Day is right around the corner, and this year, festivities are expected to be bigger than ever. After all, they have been 150 years in the making. Although the big day is technically July 1st, celebrations are happening all year long, and several major brands have stepped up to make this year one for the … Read More

Instagram’s Most Addictive Update Yet

adminDigital, Social Media

insta-story-cover2

Just when we start to spend more time soaking up the sun and less time staring at our screens, Instagram releases an update that makes the app more addictive than ever. Guess we can kiss that summer glow goodbye. If you’ve tried Instagram’s new Story Search feature, you’ll know what we’re talking about. The update, which lets users search Instagram … Read More

What’s The Story with Social Media Stories

adminDigital, Social Media

snapchat-storyxx

You’d just mastered Snapchat—considered yourselves lens connoisseurs, geo filter experts, the Scorcese of Snap stories—then Instagram rolled out their story feature…followed by Facebook. In an already-crowded social media space, are you expected to juggle all three? The magic of stories is their conversational feel. By keeping things casual, they encourage a more intimate relationship between brands and customers and are … Read More

Digital Spring Cleaning

adminDigital, Social Media, Uncategorized

digitalspringcleaning

The sun is shining (sort of), the cherry blossoms are in full bloom, and it’s not dark when we leave the office. This can only mean one thing: it’s springtime in Vancouver. Before pulling out those t-shirts and cracking a cold one on the patio (it might be a little premature for that), make sure to freshen up your vibe … Read More

2016 Booje Highlights Reel

adminUncategorized

2016highlights-cover2

So let’s get all of the “where did the year go?”, “I can’t believe 2016 is almost over!”, and “time just flies!” statements out of the way. While it is crazy to think this year is coming to a close (but actually… where did the year go?), we thought we would take the time to focus on some of our … Read More