The Trend Report by Booje Media Ep. 014

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IGTV – waiting to thrive or die?; LinkedIn gets crafty with live videos; and Esquire’s shock marketing gone wrong This week, host Danika is joined in studio by our very own Susie who gives a fresh outlook on this week’s trending topics. (And if any of you can guess where Susie’s accent is from, you get 1000 gold stars from … Read More

The Trend Report by Booje Media Ep. 013

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Brands get sad on Twitter; Snapchat gets happy (finally); IG Stories are taking over the world It is every brand’s dream to go viral, but at what cost should you pursue this? When is it smart to push the envelope, and when should the restraint come into play? This week, Sunny D (yes, the beloved orange “juice”) tweeted something that … Read More

Th Trend Report by Booje Media Ep. 012

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@fuckjerry + the fallout from the Fyre Festival, why not to pick your nose while you decline FaceTime calls; and standard Twitter & Facebook updates! For everyone who has watched either the Netflix or Hulu documentaries on the Fyre Festival, you may remember the media company that was assisting with all the marketing and influencer campaigns, Jerry Media. But did … Read More

The Trend Report by Booje Media Ep. 011

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Are you LOLing at Facebook’s new LOL meme hub? We are. Aside from Facebook’s (somewhat) desperate attempt to capture the Gen Z market, they also explore a petition feature for their platform. Is this a welcome new feature, or an invitation for more scams à la crowdfunding campaigns? The old & wise millennial co-hosts also dive deep into the discussion … Read More

The Trend Report by Booje Media Ep. 010

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Which bold & bald influencer is hotter than Kylie Jenner? If you don’t know this answer, you’ve been living under a rock (an egg??) these past couple weeks. Of course, we’re talking about the viral & mysterious @world_record_egg that garnered more Instagram likes than Kylie Jenner with her 124 million followers. What makes a seemingly random post like this go … Read More

The Trend Report by Booje Media Ep. 009

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Q: How many awards shows does it take for a millennial to get cable? A: That’s mathematically unsolvable. Almost any millennial would rather track hashtags on Twitter and Instagram on their smartphones than buy an actual TV — or worse: get cable — to stay up to date on the red carpet and big entertainment winners of the year. That brings … Read More

The Trend Report by Booje Media Ep. 008

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What Netflix’s “Bird Box Challenge” tells us about fan engagement; Snapchat’s Lens Challenge; Instagram’s Horrific Horizontal Tap; and the Booje team’s social media wishes for 2019 Welcome to 2019! It is already looking to be another year of immense and ongoing changes on all your favourite social media platforms, and the hosts dive deep into what they think these platforms should … Read More

The Trend Report by Booje Media Ep. 007

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Top Six Digital Trends of 2018 As 2018 comes to a close, co-hosts Danika and Michelle countdown the top six digital trends we saw this year. Happy New Year, everyone! Thanks for listening to the inaugural year of Booje Media’s Trend Report. Many more updates to come in 2019, so make sure to subscribe on your favourite podcast app. Hugs & … Read More

The Trend Report by Booje Media Ep. 006

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Instagram Walkie-Talkie, Facebook Search Ads and Live Video Shopping, and the Host-less Oscars This week, co-hosts Danika and Michelle discuss if Instagram is becoming too much like Facebook (i.e. its new walkie-talkie feature) and what that means for the future of the platform: will it become uncool and obsolete if baby-boomers are the main market? Also new this week, the … Read More

The Trend Report by Booje Media Ep. 005

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New short form podcast app Koo!, Instagram’s “Close Friends”, Facebook Collections, the latest Beyonce meme, and Nick Jonas’ & Priyanka Chopra’s mega wedding If your relationship was never posted on Instagram, did they even happen?? Or, maybe the question is: are the relationships that are all over Instagram even genuine? Co-hosts Danika & Michelle dive deep into this modern phenomenon, inspired by … Read More